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Magazines

Research World (January 2005)

Our mission will remain to keep on improving in our work and to continue to improve. Always better. Making the difference. That includes 2005 as well. We will continue to raise issues that help to shape the discussions about, and the reputation of...

Catalogue: Research World 2005
Author: ESOMAR B.V.
January 1, 2005

Magazines

Research World (December 2004)

More discussion and debate about intercultural issues is needed. Instead of talking about globalisation, generally from the supplier’s viewpoint, it is more meaningful to focus on the challenge of managing diversity, and on the impact and...

Catalogue: Research World 2004
Author: ESOMAR B.V.
December 1, 2004

Magazines

Research World (June 2004)

It is of course not true that a market researcher does not dare to say what he does if he is being asked about it. But what if he were to say that he works in a fantastic industry? That he makes an important contribution to decision making in...

Catalogue: Research World 2004
Author: ESOMAR B.V.
June 1, 2004

Magazines

Research World (December 2003)

Predictions have a habit of coming back to haunt those who get it wrong. Still, discussions with five of the big market research players reveal surprising unanimity about industry growth forecasts (between 2% and 4% worldwide), views on how clients...

Catalogue: Research World 2003
Author: ESOMAR B.V.
December 15, 2003